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Insights on scaling B2B revenue

Practical lessons from working with venture-backed SaaS teams.

Most shared with leadership teams

A few pieces that founders and revenue leaders come back to most.

Leadership

Losing a deal... and a job

Deals don’t just disappear. This piece explores the qualification gaps that quietly turn momentum into regret.

Pipeline & Deal Velocity

What Don't You Know About Your Deals?

Pipeline & Deal Velocity

Your 25% win rate is lying to you.

GTM & Strategy, Demos, General

The Sales v Marketing referee

All posts

Newest first. Filter by topic to narrow the focus.

General

3 Nov 2025

The Pitfalls of Selling to Enterprise

Enterprise sales breaks where complexity isn’t respected. This post outlines the traps that appear as stakeholder count and process increase.

General

26 Oct 2025

Sounds like you've got the perfect setup that checks every box.

Prospects often claim they have a solution. Don't fight them, roll with it.

GTM & Strategy

20 Oct 2025

Great interviewing is hard — but not impossible

Interviewing revenue talent demands more than instinct. This piece lays out a structured approach that increases predictive accuracy.

Discovery

13 Oct 2025

Is AI a useful sales coach?

AI is reshaping sales conversations fast. This post evaluates where it genuinely improves performance and where it distracts.

Demos

6 Oct 2025

No one cares about your product

Features rarely create urgency on their own. This article reframes demos around problems buyers already care about.

Discovery

29 Sept 2025

Start Every Discovery Call With This Question

Discovery quality determines everything downstream. This piece explains one opening move that transforms the entire call.

Practical thinking you can use immediately

Tools and insights for improving your revenue engine

Demo Training

Coach winning demos

Discovery Training

Qualify deeper, faster

AE Toolkit

Hire top performers

See more resources 

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