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Commercial clarity for scaling SaaS companies

I help SaaS teams turn commercial insight into consistent execution.

Founders

Move beyond founder-led sales by tightening ICP, qualification, and deal control to build a repeatable commercial engine.

Sales Leaders

Increase pipeline quality and forecast discipline so the team executes enterprise deals consistently, not heroically.

Investors

Support portfolio companies at inflection points with fast diagnostics, fractional leadership, and practical fixes that unblock growth.

About Miller Growth Advisory

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Ben Miller started as a software engineer and went on to build and lead commercial teams across multiple companies.

 

Over the past five years, he has worked with more than 70 VC and PE-backed and established B2B companies, supporting founders and revenue leaders across sales, marketing, GTM, and RevOps.

 

Ben is brought in when teams need clearer strategy, stronger execution, or experienced leadership to navigate inflection points such as moving from founder-led sales to a professional team, scaling a repeatable motion, or maintaining momentum during a leadership transition.

Pink Poppy Flowers
Ben Miller, Founder
Commercial advisor to B2B SaaS teams
Connect
  • 20+ companies supported

  • Founder → Series A scaling

  • Sales, GTM, RevOps

Key beliefs

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Long-term goals and quarterly OKRs often drift apart. Ben’s focus is to bridge that gap and create clarity across the company.

Strategy must connect to execution

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Improving core sales behaviours, discovery, qualification, pipeline management, and engaging the economic buyer often produces the quickest commercial lift.

Sales skill is a fast lever

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Founders and CROs benefit from an experienced second pair of eyes to spot blind spots, pattern-match, and hold the organisation to sensible planning and accountability.

Leadership decisions matter

Commercial Experience

Cross-Company Experience

Worked with 50+ start-ups (plus established companies) on commercial strategy and execution.

Fractional Leadership

Built and led commercial organisations, including stepping in as fractional leadership during early-stage build and transition periods.

Enterprise Sales Discipline

Supports teams across discovery, MEDDPICC/MEDDICC, pipeline and deal reviews, economic buyer engagement, GTM planning, and RevOps.

GTM Diagnostics

Used GTM diagnostic methodology for both company improvement and VC due diligence, producing concrete, actionable findings.

If you want to go deeper

Start with the Resource Bank. The templates are designed to be used immediately.

Browse the Resource Bank

Articles and templates you can use immediately.

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